For my third first year project, I was tasked with redesigning a product that was relevant to New Zealanders lives, but had reasonable issues that could be solved.
During my research, I identified that the Spark app had a lot of information architecture problems. I used my design skills, in combination with research, to understand the problems and try improve on the existing design.
During my research phase, I conducted user interviews and user tests of the existing app to gain insights about how people use it.
I discovered that the app had a lot of information architecture and navigation problems that were putting people off from using the app entirely. A lot of things that people were interested in buying were not able to be found.
The goal of my redesign is to improve the information architecture of the app to make it easier to use.
